Marcus T. Ellison

Profile

Results-driven Business Development Manager with 9 years of experience driving B2B revenue growth across SaaS and enterprise software markets. Specializes in building strategic partnerships, managing complex sales cycles, and opening net-new verticals. Closed $14M in new ARR over the past three years while expanding partner ecosystems by 40%.

Work Experience

Senior Business Development ManagerMar 2021 - Present

Velorant Technologies, Austin, TX

Prospected and closed 38 enterprise accounts across the healthcare and logistics verticals, generating $8.2M in new ARR within 24 months.
Built and managed a channel partner program with 14 resellers, increasing indirect revenue by 62% year-over-year to $3.1M.
Negotiated and executed a co-sell agreement with a Tier-1 cloud provider, reducing average sales cycle from 97 days to 61 days and lifting win rate by 18%.

Business Development ManagerJun 2018 - Feb 2021

Kestrel Data Solutions, Dallas, TX

Grew the mid-market pipeline from $1.4M to $5.9M in 18 months by redesigning the outbound prospecting motion and introducing account-based marketing tactics.
Led cross-functional deal teams of 4–7 members to close 6 contracts valued above $500K, achieving 112% of quota in FY2020.
Implemented Salesforce CRM hygiene standards across a 12-person sales team, improving forecast accuracy from 61% to 88% within two quarters.

Business Development RepresentativeAug 2015 - May 2018

Arrowood SaaS Group, Houston, TX

Qualified and handed off 210 sales-accepted leads in FY2017, exceeding annual quota by 27% and ranking first on a team of 9 BDRs.
Reduced average lead response time from 4.2 hours to 38 minutes by building an automated outreach sequence in Outreach.io, lifting connect rate by 34%.
Contributed to a $2.3M expansion deal by identifying upsell signals within the existing customer base and routing them to the account management team.

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