Marcus D. Ellroy

Profile

Operations executive with 18 years scaling B2B SaaS and logistics-tech companies from Series B through IPO. Specializes in cross-functional alignment, supply-chain optimization, and P&L ownership across distributed teams of 200–1,400 employees. Led two operational turnarounds that collectively recovered $74M in annualized margin within 24 months.

Work Experience

Chief Operating OfficerMar 2020 - Present

Veridian Logistics Technologies, Austin, TX

Restructured fulfillment network across 11 regional hubs, reducing average order-to-ship time by 31% and cutting last-mile cost per unit from $6.80 to $4.55, saving $18.2M annually.
Built and scaled a 340-person operations organization through three acquisitions, standardizing OKR cadences and onboarding playbooks that reduced new-hire ramp time from 14 weeks to 9 weeks.
Partnered with CFO to redesign SLA pricing model, lifting gross margin from 38% to 51% over 18 months and positioning the company for a $310M Series D close in Q3 2023.

SVP of OperationsJun 2015 - Feb 2020

Crestline Software Group, Denver, CO

Directed end-to-end delivery operations for a 900-seat enterprise SaaS platform serving 220 Fortune 1000 clients, maintaining 99.94% uptime SLA compliance across 4 consecutive years.
Launched a vendor-consolidation initiative that rationalized 47 supplier contracts to 19, generating $9.6M in procurement savings and reducing contract-management overhead by 22%.
Championed a data-quality overhaul using Tableau and Snowflake, cutting executive reporting cycle from 12 days to 3 days and enabling real-time margin visibility for the board.

Director of OperationsAug 2010 - May 2015

Harbourfield Distribution Co., Dallas, TX

Managed $120M annual operating budget across warehouse, transport, and customer-service functions, delivering under-budget results in 4 of 5 fiscal years by an average of 6.3%.
Implemented Lean Six Sigma DMAIC methodology across three distribution centers, reducing defect rate from 4.1% to 0.8% and earning ISO 9001:2015 certification in 14 months.
Grew the third-party logistics client portfolio from 8 to 27 accounts by developing a repeatable onboarding framework, contributing $14M in new annual recurring revenue.

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